At Wild Rover Travel, we are all about tuning out from the stresses of everyday life and escaping to a world of discovery in some of Europe’s most beautiful natural surroundings.

Our self-guided walking holidays give you the chance to lace up your boots and discover some of Europe’s very best walking routes at a pace that suits you.

Wild Rover Travel first contacted Echo Media in mid 2018 ahead of their site launch. Until this point they had bootstrapped the website build themselves but were having difficulties with site performance and extending specific eCommerce features.

Echo Media’s first task was to migrate the site to AWS and over the course of the following 12 months to plot a path for maximum site performance through optimization based on user activity. A series of custom features and functionality were also added to the platform during this period without any significant downtime. This managed development approach allowed Wild Rover Travel to launch their product and shape it based on UX data.

Case Study: Wild Rover Travel